If you’re passionate about blogging, no doubt you’re also familiar with the ins and outs of WordPress. Despite its confusing layout for some people, bloggers will feel right at home. From various plugins, to interesting background layouts and different subscriptions, it’s a good place to get started. However, whether you’re using WordPress or a different blogging platform, have you ever considered ways for increasing traffic to your site? Have you thought about how social networking might be beneficial to your desired goals? Here are some important blog promotion techniques to consider:
Sharing On Social Media
One of the best promotion techniques is sharing your blog posts on social media sites. Not only does this bring your content to the front table of social networking, but if you happen to have a large following on those sites (such as Facebook and Twitter), your posts will get more attention. Not to mention there’s a better chance they’ll share it with others. WordPress isn’t just a site where you create blog posts and call it a day, it’s also an outlet for sharing information across the web.
Keep Your Content Unique
While sharing your content on social media is important, remember that everyone’s doing it nowadays. Make sure to keep your content unique so that it stands out from the rest. Ask yourself the question, “What can I do to truly attract others?” One strategy for keeping things unique is discussing recent and trendy topics, as well as keeping it “evergreen”, so to speak. Evergreen content revolves around posts that hardly change with the passing of time and are always relevant. After all, most people would prefer to look at recent ideas instead of outdated ones.
It’s easy to see how both techniques go hand in hand. Sharing on social media is important, but you need to make sure what you’re sharing is relevant and unique as well. If you would like to know more about techniques for promoting your blog, contact us today.